A campaign to run across social channels Tiktok and Instagram to advertise Amazons basic range to a Gen Z audience. Filmed in a more Lo-Fi style to keep them authentic to the platforms, the inspiration was the ‘How it started, how it’s going’ memes.
I helped create through the line digital assets to use across the Ionos website as well as ads for social platforms such as Linkedin and Facebook.
The shorter films were targeted towards pro users such as Web designers and developers.
I helped develop an integrated digital toolkit of assets designed to be used across all of Azimo’s channels, from the website to targeted banners. The little worker characters were designed to resonate with a wide range of customers from different professions.
A social campaign I worked on at Wasserman for Funding Circle's partnership with Premier Rugby. The content centred around players talking about business related questions in the context of their team mates.
